Marketing Espionage: How to Spy on Yourself, Your Prospects and Your Competitors to Dominate Online

Book Description

Marketing Espionage is essential to understand why your competitors enjoy web success and your own online efforts don't deliver. Leverage the marketing budgets of your competitors and reverse engineer that data to grow your FAST and EASY!

  1. SPY On Yourself to Manage Your Online Brand Reputation
  2. SPY On Your Prospects to Create Content that Sells & Converts
  3. SPY on your Competitors to Leverage Their Marketing Efforts to Your Advantage

Does Your Online Presence Make these Massive Mistakes?

  • Beautiful without Internet marketing don't attract the right visitors or convert them
  • Egocentric marketing makes the business owner happy, but doesn't serve or attract prospects
  • Out-dated brochure site doesn't engage visitors or provide information they need to buy now

Accept this Internet Marketing Mission and Learn How to:

  • Leverage multi-million dollar online marketing campaigns to your advantage
  • Learn the Competitive Intelligence Tools of the online professionals to reverse engineer a marketing plan that beats the competitors with much higher budgets.
  • Apply Marketing Espionage, a holistic approach with SEO, blogging and to dominate page one of results
  • Find and use the right keywords for your ideal prospects and customers
  • Integrate videos, images and social media to boost and your site's Findability
  • Build a new website or fix your current site to get found online and dominate your market

Table of Contents

Chapter 1 Marketing Espionage How To Leverage Competitive Intelligence To Dominate Online
Chapter 2 Infiltrate ’S Methodology Keywords: The Starting Point For Findability
Chapter 3 Undercover Business Spy On Yourself To Measure Your Current Online Marketing Performance
Chapter 4 Who Is The Searcher? Identify Your Ideal Customer
Chapter 5 Crack The Code On How Your Customers Search
Chapter 6 Going Under Cover
Chapter 7 The Gold Standard Of Keyword Search Tools
Chapter 8 Formulate Your Seo Master Plan
Chapter 9 Your Keyword Tool Arsenal To Infiltrate Competitors
Chapter 10 Decoding Content The Top-Secret Method To Write Findable Content
Chapter 11 Website Platforms And Listening Tools
Chapter 12 Executive Checklist To Safeguard Your Assets
Chapter 13 How To Evaluate And Hire A Web Developer

Book Details

  • Title: Marketing Espionage: How to Spy on Yourself, Your Prospects and Your Competitors to Dominate Online
  • Author:
  • Length: 248 pages
  • Edition: 1
  • Language: English
  • Publisher:
  • Publication Date: 2016-06-11
  • ISBN-10: 0983866724
  • ISBN-13: 9780983866725