Company Culture For Dummies

Make a difference with company culture

Organizations around the world are looking for the “secret sauce” to create strong company cultures—and this book lets you in on what you can do to share the same culture that drives places like Google, Southwest, and Wegman’s to succeed.

Inside, expert author on corporate culture Mike Ganino distills company culture down to the four core elements that you need to consider when making any business decision. Packed with real-world examples and practical approaches to help you build a culture that drives performance, increases bottom line results, and creates brands that people talk about and remember, this is the book you’ll want to keep close by as you create your own unique culture.

• Implement and manage cultural change effectively
• Apply key principles to achieve organizational goals
• See how new technologies influence organizations
• Retain employees and attract new talent

With this helpful guide, you’ll boost your company’s culture in no time!

Table of Contents

Part 1 Getting Started with Company Culture
Chapter 1 Understanding Company Culture
Chapter 2 Reaping the Benefits of a Healthy Culture
Chapter 3 Benchmarking Company Culture

Part 2 Starting with Yourself
Chapter 4 Managing Yourself
Chapter 5 Honing Your Leadership Skills

Part 3 Designing Your Culture for Maximum Impact
Chapter 6 Maximizing Your Impact with Mission and Vision
Chapter 7 Setting Your House Rules: Values and Behaviors at Work
Chapter 8 Leveraging Your Culture for Inbound Recruiting
Chapter 9 Hiring to Boost Culture
Chapter 10 Onboarding New Hires
Chapter 11 Better Training to Improve Culture

Part 4 Managing Your Culture
Chapter 12 Improving Communications
Chapter 13 Improvising Your Way to a Better Culture
Chapter 14 Creating a Feedback-Rich Culture
Chapter 15 Creating a Culture Pocket in the Org Chart
Chapter 16 Producing an Inclusive and Diverse Place to Work

Part 5 Disrupting Performance Management
Chapter 17 Reviewing the Performance Review
Chapter 18 Perfecting the One-on-One for Culture Connections
Chapter 19 Setting Clear Objectives to Boost a Productive Culture
Chapter 20 Using Recognition to Reinforce Company Culture

Part 6 The Part of Tens
Chapter 21 Ten Free Ways to Boost Your Culture
Chapter 22 Ten Ways That Job Applicants Can Read Company Culture