Business Communication: In Person, In Print, Online, 8th Edition

Business Communication: In Person, In Print, Online, 8th Edition Front Cover
7 Reviews
576 pages

Book Description

: IN PERSON, IN PRINT, ONLINE, 8TH EDITION, offers a realistic approach to in today's organizations. The text covers the most important business concepts in detail, and thoroughly integrates coverage of today's social media and other technologies. Building on core foundational written and oral skills, the 8th edition helps readers make sound medium choices and provides guidelines and examples for the many ways people at work. Readers learn how to create decks, use instant messaging and texting effectively at work, engage customers using social media, lead web meetings and conference calls, and more.

Table of Contents

Part 1 Foundations Of
Chapter 1 Understanding Business Communication
Chapter 2 Team And Intercultural Communication
Chapter 3 Interpersonal Communication Skills

Part 2 Developing Your Business Skills
Chapter 4 The Writing Process
Chapter 5 Revising Your Writing

Part 3 Written Messages
Chapter 6 Neutral And Positive Messages
Chapter 7 Persuasive Messages
Chapter 8 Bad-News Messages

Part 4 Report Writing
Chapter 9 Planning The Report And Managing Data
Chapter 10 Writing The Report

Part 5 Oral And Employment Communication
Chapter 11 Oral Presentation
Chapter 12 Employment Communication

A: Language Arts Basics
B: Formatting Business Documents
C: Common Types Of Reports
D: Glossary

Book Details

  • Title: Business Communication: In Person, In Print, Online, 8th Edition
  • Author: ,
  • Length: 576 pages
  • Edition: 8
  • Language: English
  • Publisher:
  • Publication Date: 2012-01-21
  • ISBN-10: 1111533164
  • ISBN-13: 9781111533168
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